Bell’s executive leadership team brings deep operational expertise — driving the rollout of a network of intelligent car wash, EV charging, and café sites. With backgrounds across car washing, AI, marketing, and customer experience, they lead from the front — focused on delivering performance, innovation, and service at every location.
Meet the team driving Bell forward:

Chief Executive Officer (CEO)

Chief Financial Officer (CFO)

Chief Operating Officer (COO)Australia

Chief Operating Officer (COO)United States

Chief People Officer (CPO)

Chief Commercial & Marketing Officer (CCMO)

Chief Technology Officer (CTO)

Chief Expansion Officer (CXO)